![]() Used effectively, GIF’s are a great opportunity. Simply upload any made GIF’s to our app and tell your distributors that they’re in there, waiting for them to share the heck out of them… Things to consider It’s a quick and effective idea, and one of the many ways you can share your brand’s story at a local level. With GIF’s, you can easily create a small, animated snippet to engage a specific audience. Perhaps your last-mile distributors and marketers have videos or photos from their local stores or outlets. You should try and use GIF’s to engage your target audience. They can also take the hassle out of editing a video if you only want to show a few seconds of it - as we did in the example above. Unlike an embedded video, they won’t take time to load, so you can include them without having to worry. GIF’s are a great way of presenting part of a video, without having to slow down the speed of your page. In return, these useful little critters will boost engagement and spark interest around your brand! They’re also free to use - so you have to invest very little time and no money to incorporate them into your digital marketing strategy. Many a GIF has gone viral - yours can too.Īs we’ve seen, GIF’s are easy to create. GIF’s can easily be shared by your customers on platforms such as Facebook messenger. Of course, the big one is audience engagement - a short animation is more likely to captivate your audience than a static photo. There are plenty of pro’s to using GIF’s. Power To The People GIF by BlacKkKlansman - Find & Share on GIPHY. Then, trim your clip or change the aspect ratio if you need to. Choose a file size based on where you plan to share your GIF. If a picture paints a thousand words, a short animated clip must be the next Michaelangelo, right? Check out this recent example from Louis Vuitton, which utilizes a GIF to present their latest product in an engaging way: Why use GIF’s? Choose any video clip that is up to 1 hour long. ![]() ![]() Using a GIF to promote your products is a great idea to make them stand out. Already voted the most engaged restaurant on Facebook, they had to think outside the box to continually improve. This article about how Denny’s Diner used GIF’s to increase their fanbase is a great place to start for some inspiration. Got a blog or an article that needs livening up? Use a GIF! Need funny material to show off your brand on social media? Keep people entertained with GIF’s. If you’re sharing content online then you can use a GIF pretty much anywhere. So where can you use them? How and when can you use GIF’s? Creating GIF’s for your brand is an incredibly cool way to spark your audience’s imagination, and it couldn’t be simpler. ![]()
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